
See Today.
Understand Every Store.
A Safer Tomorrow.
Transform your existing cameras into intelligent retail systems that help you understand customer activity, improve store safety, monitor operations, and respond to important events in real time.
Sierrawing uses AI-powered computer vision to turn live video into actionable operational insights.
Checkout 03From Passive Footage to Proactive Operations
Retail environments generate a continuous stream of visual data through CCTV cameras and security systems. Traditionally, this footage is used mainly for security and reviewed only after an incident. Sierrawing changes that — continuously analyzing camera feeds to identify relevant events, understand activity, and deliver actionable alerts to retail teams.
Idle footage, reviewed manually after the fact.
Live intelligence, understood in real time.
The same cameras — one AI layer apart.
From customer movement to restricted-area activity and operational safety, Sierrawing helps teams move from passive video monitoring to proactive retail operations.
Customer activity intelligence, in real time.
Give your retail teams real-time visibility across stores, departments, entrances, warehouses, and other operational areas. Understand activity patterns across your retail environment.
TRACKED ACTIVITY TYPES
Turn visual activity into useful operational information without requiring constant manual monitoring.
LIVE STORE OVERVIEWKeep queues from becoming a customer experience problem.
Long queues can negatively impact customer experience and store operations. Sierrawing can monitor designated queue areas and identify when activity exceeds configured thresholds.
INTELLIGENT QUEUE ALERTS

Retail teams can respond when attention is needed instead of continuously watching camera feeds.
Create a safer retail environment for everyone.
Sierrawing can identify configurable safety-related events across stores and operational areas.
SAFETY INTELLIGENCE
Configure rules based on the specific requirements of each retail location.
LIVE SAFETY OVERVIEW 3 PEOPLE DETECTEDWatchthe areas only authorized staff should enter.
Certain areas of a retail environment should only be accessible to authorized personnel. Sierrawing continuously monitors configured restricted zones and can trigger alerts when activity is detected.
EXAMPLE AREAS
This helps store teams identify potentially important activity without relying entirely on manual surveillance.

Understand how your store actually operates.
Sierrawing can distinguish relevant visual events and provide operational visibility across different areas of a store.
MONITOR:
Use these insights to better understand how your retail environment operates throughout the day.
LIVE ACTIVITY FEED 12 IN VIEWGo beyond recorded footage.
Retail security teams need more than recorded footage. Sierrawing can be configured to identify specific visual events that may require attention.
WHAT CAN BE MONITORED
Alerts can help teams investigate potential incidents faster.
Sierrawing provides AI-assisted detection and alerts. Final incident verification and business decisions remain with authorized personnel.

Watchevery checkout and service counter closely.
Checkout and service areas are critical to the retail experience. Sierrawing can provide visual intelligence around configured checkout zones.
MONITOR
This can help retail teams identify areas where additional staff or operational attention may be required.
7 IN LINE 3 COUNTERS MONITORED
Make Sure the Right Alert Reaches the Right Person
Important events should reach the right people at the right time. Sierrawing converts AI detections into actionable alerts.
Teams can review the event and take appropriate action through their existing operational workflows.
Everything in One Operational View
Bring Visual Intelligence From Every Store Location
Use real-time and historical data to understand what is happening across your retail network.
- Multi-store camera coverage
- Real-time safety & queue alerts
- Store activity timeline
- Role-based team access
- Works on desktop, tablet, and mobile

Dashboard
PREVIEW Today- Stores Online
- 48 / 50
- AI Events
- 1,284 Today
- Critical Alerts
- 17
- Safety Score
- 94.2%
- Queue Events
- 126
- Restricted Area Events
- 34



Recent Events
- Restricted Area Entry
- Queue Threshold Exceeded
- Unauthorized Access
- After-Hours Movement
- Suspicious Activity Flagged
MULTI-STORE VIEW- Downtown Flagship·Live
- Northgate Mall·Live
- Riverside Plaza·Live
Centralized Visibility Across Every Location
Retail businesses often operate across multiple stores, regions, and operational environments. Sierrawing enables centralized visibility across locations.
MANAGE:
Modernize Without Rebuilding Your Surveillance
Sierrawing is designed to work with existing visual infrastructure wherever compatible. Connect supported camera and video sources to the platform and introduce AI-powered intelligence.
CONNECT → ANALYZE → DETECT → ALERT
This allows retailers to modernize their visual operations without unnecessarily rebuilding their existing surveillance infrastructure.
Configurerules for every store, department, or area.
Every retail environment operates differently. Configure detection rules according to the requirements of each store, department, or operational area.
Alert when queue activity exceeds the configured threshold.
IF/THENAlert when a person enters a restricted area.
IF/THENAlert when activity is detected during configured hours.
IF/THENAlert when an area reaches a defined occupancy threshold.
IF/THENAlert when a configured safety-related event is detected.
IF/THENTurn Every Event Into an Operational Workflow
Sierrawing doesn’t just detect an event. It helps retail teams move from detection to response.
Turn Historical Data Into Better Decisions
Historical visual intelligence can help retailers understand operational trends.
Use data to support better staffing, operational planning, and store management.
Cloud, Edge & Hybrid
Different retail environments require different deployment models. Choose the architecture that best fits your operational, connectivity, security, and scalability requirements.
Cloud
Centralized AI processing and management for distributed retail operations.
Edge
AI processing closer to the camera source for environments where local processing is preferred.
Hybrid
Combine edge processing with centralized cloud management and analytics.
Modern AI, Built for Practical Retail Operations
Sierrawing combines modern AI technologies with practical retail operations.
ALSO INCLUDED
NVIDIA technologies can be incorporated into supported GPU-accelerated AI workloads where applicable, helping enable efficient computer vision inference at scale.
Computer Vision
Understand people, activity, and objects across every camera.
Object DetectionDeep Learning
Identify configured visual patterns and events.
Pattern RecognitionGPU-Accelerated Inference
Support demanding real-time visual workloads.
Real-TimeEdge AI
Process AI closer to the camera source when needed.
Low LatencyWhy Retail Businesses Choose Sierrawing
Improve Store Visibility
Understand important activity across your retail environment in real time.
Respond Faster
Receive alerts when configured events require attention.
Improve Customer Experience
Monitor queues and operational activity to help teams respond proactively.
Strengthen Store Safety
Identify safety and access-related events across defined areas.
Scale Across Locations
Manage visual intelligence across multiple stores from a centralized platform.
Use Existing Infrastructure
Extend the value of compatible camera infrastructure with AI-powered capabilities.
Reduce Manual Monitoring
Let AI continuously analyze visual data so teams can focus on decisions and actions.
Built for Every Kind of Retail Environment
From grocery aisles to shopping malls, Sierrawing adapts to the operational reality of each retail format.
Monitor customer activity, queues, restricted areas, and store operations.
Understand customer movement, store activity, and operational events.
Monitor customer areas, counters, restricted zones, and after-hours activity.
Support centralized visual intelligence across multiple retail environments.
Monitor entrances, checkout areas, restricted zones, and operational activity.
Monitor workers, vehicles, restricted zones, and warehouse operations.
Retail Video Data, Appropriately Controlled
Retail video data requires appropriate controls. Sierrawing can provide security-oriented capabilities.
- Role-based access
- Controlled dashboard permissions
- Secure authentication
- Event access controls
- Configurable user permissions
- Protected API access
- Audit-oriented operational visibility
| Role | Dashboard | Events | Settings | API |
|---|---|---|---|---|
Admin | ||||
Store Manager | ||||
Staff | ||||
Viewer |
Security configuration can be adapted to the deployment architecture and business requirements.
The Future of Retail Operations Is Intelligent
Retail teams should not have to discover important incidents after they happen. With Sierrawing, cameras become more than surveillance devices. They become a source of real-time operational intelligence.
Make Your Retail Operations Smarter
Turn your existing visual infrastructure into an AI-powered retail intelligence system.

